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    Customer Segments
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      Contents

      Customer Segments

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      Create and еdit segments

      2 Articles in this category

      Add or remove customers from a segment

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      How Does RFM Segmentation Work?

      RFM segmentation is an algorithm used to segment a database using RFM analysis. RFM analysis filters customers into segments according to their purchases using the following three factors: Recency (the time since a ...
      Updated on : 26 May 2023