How to Set Up the Ad Optimization Module

The Ad Optimization module automatically transmits audience segment data from Maestra to ad dashboards such as:

• Google Ads;
• Facebook;
• MyTarget.

The list of ads dashboards will be extended as new ads dashboards are released.

Follow this guide to set up the Ad Optimization Module.

How to create a new Ad cabinet integration

1. Go to Integration Settings → Integration Setup and click the "Create integration" button:

2. Then choose to create Advertising cabinet:

3. Name the Ad cabinet integration, choose a brand (for multi brand projects) and click the "Create integration" button:

How to add connections to ads dashboards

1. Go to Campaigns → Ad Optimization and open the Connections tab:

2. Select a relevant ads dashboard:

3. Name your connection:

4. Click Grant access:

The connection has been added successfully!

How to create an integration

1. Go to Apps and click New:

2. Select the source of data import — Maestra:

3. Always check in real time for your integration operation:

4. Select your method of data encryption and the audience segment you want to send from Maestra:

5. Select where to send data to:

6. Set up the fields you want to transmit:

7. Click Start to launch the integration: