Maestra’s Basic Template Variables (Web Version, Unsubscribe, Mailing Name)

Transliterated name of your message:

`${Message.MailingUtmName}`

Web version variable (the “Open in Browser” CTA):

`${Message.AccessibilityLink}`

Sending date & time:

`${Message.SendingDateTime}`

Channel unsubscribe link:

`${Message.UnsubscribeLink}`

Topic unsubscribe link:

`${Message.TopicUnsubscribeLink}`